Mktg 4 / Lamb, Charles W.; Hair, Joseph F.; McDaniel, Carl; Summers, Jane; Gardiner, Michael.
Australia : Cengage Learning Australia Pty Limited, ©2018Edition: 4th Asia-Pacific editionDescription: x, 321 pages : colored illustrations ; 28 cmISBN:- 9780170411769 (pbk)
- 23 658.8 M69 2018
| Item type | Current library | Collection | Call number | Status | Barcode | |
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Books
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College Library General Circulation Section | GC | GC 658.8 M69 2018 (Browse shelf(Opens below)) | Available | HNU002190 |
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| GC 658.8 M12 Basic marketing / | GC 658.8 M14 Retail marketing plans / | GC 658.8 M34 2018 Marketing management : | GC 658.8 M69 2018 Mktg 4 / | GC 658.8 M91 Marketing management / | GC 658.8 P44 A preface to marketing management / | GC 658.8 P44 Marketing management / |
Includes index.
College of Business and Accountancy Marketing Management
Text in English
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