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1. The dynamics of mass communication : media in transition / Joseph R. Dominick.

by Dominick, Joseph R.

Edition: 12th ed.New York : McGraw-Hill, ©2013Online access: Contributor biographical information | Publisher description | Table of contents only Availability: Items available for loan: College Library [Call number: CAS 302.23/D71] (1).
2. Media research methods : understanding metric and interpretive approaches / James A. Anderson.

by Anderson, James A.

Los Angeles, Calif. : SAGE Publications, c2012Availability: Items available for loan: College Library [Call number: CAS 302.2301/An23] (2).
3. Mass media research : an introduction / Roger D. Wimmer, Joseph R. Dominick.

by Wimmer, Roger D | Dominick, Joseph R.

Edition: 9th ed. International Edition.Singapore : Wadsworth/Cengage Learning, ©2011Boston, Mass. : Cengage- Wadsworth, ©2011Availability: Items available for loan: College Library [Call number: CAS/302.23072/W71] (2).