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IMC using advertising and promotion to build brands / Tom Duncan

by Duncan, Tom.

- - -Availability: Items available for loan: College Library [Call number: GC 658.827 D91] (1).
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2.
Principles of advertising & IMC / Tom Duncan.

by Duncan, Tom (Thomas R.) | Duncan, Tom (Thomas R.). IMC.

Edition: 2nd ed.Chicago, IL : McGraw-Hill/Irwin, c2005Other title: Principles of advertising and IMC.Online access: Publisher description | Table of contents only Availability: Items available for loan: College Library [Call number: CBA 658.827/D91] (2).
Place hold
3.
Principles of advertising & IMC / Tom Duncan.

by Duncan, Tom (Thomas R.) | Duncan, Tom (Thomas R.). IMC.

Edition: 2nd ed.Chicago, IL : McGraw-Hill/Irwin, c2005Other title: Principles of advertising and IMC.Online access: Publisher description | Table of contents only Availability: No items available