The Social media strategist : build a successful program from the inside out / Christopher Barger.
By: Barger, Christopher.
New York : McGraw-Hill, ©2012Description: xxviii, 276 p. ; 24 cm.ISBN: 9780071768252 (hardback : acidfree paper); 0071768254 (hardback : acidfree paper); 9780071768559 (ebook); 0071768556 (ebook).Subject(s): Social media -- Economic aspects | Online social networks -- Economic aspects | Public relations | Customer serviceDDC classification: 302.23068/B23 Other classification: CAS| Item type | Current location | Call number | Status | Date due | Barcode |
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Books
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College Library General Reference Section | CAS 302.23068/B23 (Browse shelf) | Available | 79332 |
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| CAS 302.2301/An23 Media research methods : | CAS 302.2301/B23 Mass communication theory : | CAS 302.2301/B23 Mass communication theory : | CAS 302.23068/B23 The Social media strategist : | CAS 302.23068/K96 Strategic management in the media : | CAS 302.23072/M38 Mass communication research methods / | CAS 302.23072/M38 Mass communication research methods / |
Includes bibliographical references (p. 263-268) and index.
College of Arts and Sciences
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