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Public relations cases / Darrell C. Hayes, Jerry A. Hendrix, Pallavi Damani Kumar.

By: Hayes, Darrell C.
Contributor(s): Hendrix, Jerry A | Kumar, Pallavi D.
Boston, MA : Wadsworth/Cengage Learning, ©2013Edition: 9th ed.Description: xxi, 425 p. : ill. ; 23 cm.ISBN: 9781111344429 (pbk.); 1111344426 (pbk.).Subject(s): Public relations -- United States -- Case studies | Publicity -- Case studiesDDC classification: 659.2/H38 Other classification: CAS
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GC CAS 659.2/H38 (Browse shelf) Available 79097
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CAS 658.477/Ul5 Effective crisis communication : CAS 658.8340285/St88 Humanizing big data : CAS 659.2/B98 Public relations : CAS 659.2/H38 Public relations cases / CAS 659.2/N47 Public relations writing : CAS 791.4508023 Al15 2015 The art of voice acting : CAS 808.0420712/R25 Research writing rewired :

Rev. ed. of: Public relations cases / Jerry A. Hendrix, Darrell C. Hayes. 8th ed. c2010.

Jerry A. Hendrix appears as the first named author in the earlier eds.

Includes bibliographical references and index.

College of Arts and Sciences

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