Hayes, Darrell C.
Public relations cases / Darrell C. Hayes, Jerry A. Hendrix, Pallavi Damani Kumar. - 9th ed. - xxi, 425 p. : ill. ; 23 cm.
Rev. ed. of: Public relations cases / Jerry A. Hendrix, Darrell C. Hayes. 8th ed. c2010. Jerry A. Hendrix appears as the first named author in the earlier eds.
Includes bibliographical references and index.
College of Arts and Sciences
9781111344429 (pbk.) 1111344426 (pbk.)
2011937903
Public relations--United States--Case studies.
Publicity--Case studies.
HM1221 / .H46 2012
659.2/H38
Public relations cases / Darrell C. Hayes, Jerry A. Hendrix, Pallavi Damani Kumar. - 9th ed. - xxi, 425 p. : ill. ; 23 cm.
Rev. ed. of: Public relations cases / Jerry A. Hendrix, Darrell C. Hayes. 8th ed. c2010. Jerry A. Hendrix appears as the first named author in the earlier eds.
Includes bibliographical references and index.
College of Arts and Sciences
9781111344429 (pbk.) 1111344426 (pbk.)
2011937903
Public relations--United States--Case studies.
Publicity--Case studies.
HM1221 / .H46 2012
659.2/H38