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Managing sport facilities and major events / Eric. C. Schwarz, Hans Westerbeek, Dongfeng Liu, Paul Emery and Paul Turner.

By: Schwartz, Eric C.
Contributor(s): Schwarz, Eric C [editor.].
London, (Englan), U.K. : Routledge, ©2017Edition: Second Edition.Description: xviii, 306 pages ; 25 cm.Content type: text ISBN: 9781138658608 (Hardback); 9781138658615 (Paperback).Subject(s): Sports facilities -- Management | Sports administration | Special events -- ManagementDDC classification: 796.069/Sch95 Other classification: COED
Contents:
Introduction to sport facility and major event management -- Key success factors of operating sport facilities and running sport events -- Feasibility analysis and market research for planning new sport facilities and events -- New sport facility development: Planning, design and construction -- New sport facility development: Preparing the facility management infrastructure -- New sport facility operations: Attracting events -- New sport facility operations: Planning the event management infrastructure -- Attracting customers: Marketing sport facilities and events -- Running the sport event: Event operations -- Destination marketing, image, and branding through major sport events -- Performance management: Evaluating operations -- Performance management: Legacy and measuring impact.
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Includes bibliographical references and index.

Introduction to sport facility and major event management -- Key success factors of operating sport facilities and running sport events -- Feasibility analysis and market research for planning new sport facilities and events -- New sport facility development: Planning, design and construction -- New sport facility development: Preparing the facility management infrastructure -- New sport facility operations: Attracting events -- New sport facility operations: Planning the event management infrastructure -- Attracting customers: Marketing sport facilities and events -- Running the sport event: Event operations -- Destination marketing, image, and branding through major sport events -- Performance management: Evaluating operations -- Performance management: Legacy and measuring impact.

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