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The psychology of attitudes & attitude change / Gregory R. Maio, Geoffrey Haddock & Bas Verplanken.

By: Maio, Gregory R [author.].
Contributor(s): Haddock, Geoffrey [author.] | Verplanken, B. (Bas) [author.].
Publisher: Los Angeles ; London : SAGE, 2015Copyright date: ©2019Edition: 3rd edition.Description: xiv, 384 pages : illustrations ; 23 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781526425843.Other title: Psychology of attitudes and attitude change.Subject(s): Attitude (Psychology) | Attitude changeAdditional physical formats: ebook version :: No titleDDC classification: 153.85 M28
Contents:
PART I: Why Do Attitudes Matter? Chapter 1: What are Attitudes and How are They Measured? Chapter 2: The Three Witches of Attitude PART II: What Do Attitudes Do? Chapter 3: The Influence of Attitudes on Information Processing and Behavior Chapter 4: How Do Attitudes Influence Behavior? PART III: What Shapes Attitudes? Chapter 5: Cognitive Influences on Attitudes Chapter 6: Affective Influences on Attitudes Chapter 7: Behavioral Influences on Attitudes Chapter 8: Basic Principles in How Attitudes are Shaped PART IV: What More is There to Learn? Chapter 9: The Internal World Chapter 10: The External World Chapter 11: An Eye to the Future
Summary: A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a simple, user friendly way. Summary: This third edition explores the scientific methods that are used to better understand attitudes and how they change, updated to reflect the flurry of research activity in this dynamic subject over the past few years. Providing the fundamental concepts for understanding attitudes, with a balanced consideration of all approaches, the book pulls together many diverse threads from research across the world
Item type Current location Collection Call number Copy number Status Date due Barcode
Books Books College Library
General Circulation Section
GC GC 153.85 M28 2019 (Browse shelf) c.1 Available HNU002609
Books Books College Library
General Circulation Section
GC GC 153.85 M28 2019 (Browse shelf) c.2 Available HNU004092

Previous edition: 2015.

Includes bibliographical references (pages [312]-374) and indexes.

PART I: Why Do Attitudes Matter? Chapter 1: What are Attitudes and How are They Measured? Chapter 2: The Three Witches of Attitude PART II: What Do Attitudes Do? Chapter 3: The Influence of Attitudes on Information Processing and Behavior Chapter 4: How Do Attitudes Influence Behavior? PART III: What Shapes Attitudes? Chapter 5: Cognitive Influences on Attitudes Chapter 6: Affective Influences on Attitudes Chapter 7: Behavioral Influences on Attitudes Chapter 8: Basic Principles in How Attitudes are Shaped PART IV: What More is There to Learn? Chapter 9: The Internal World Chapter 10: The External World Chapter 11: An Eye to the Future

A comprehensive look at attitudes, beliefs and behavioural change, looking at not only biological underpinnings of attitudes but also how this fits in real world situations. This textbook gives an overview of theoretical and research perspectives in the field of attitudes and persuasion in a simple, user friendly way.

This third edition explores the scientific methods that are used to better understand attitudes and how they change, updated to reflect the flurry of research activity in this dynamic subject over the past few years. Providing the fundamental concepts for understanding attitudes, with a balanced consideration of all approaches, the book pulls together many diverse threads from research across the world

College of Arts and Sciences Bachelor of Science in Psychology

Text in English

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