| 000 -LEADER |
|---|
| fixed length control field |
01184pam a2200349 a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
707560 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190812150001.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
970220s1998 nyua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
97009228 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0321015479 |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
|
| Modifying agency |
DLC |
| 043 ## - GEOGRAPHIC AREA CODE |
|---|
| Geographic area code |
n-us--- |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HM263 |
| Item number |
.W49 1998 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
22 |
| Classification number |
659.2/W64 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
CBA |
| 089 00 - |
|---|
| -- |
CBA 659.2/W64 |
| -- |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Wilcox, Dennis L. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Public relations : |
| Remainder of title |
strategies and tactics / |
| Statement of responsibility, etc. |
Dennis L. Wilcox, Phillip H. Ault, Warren K. Agee. |
| 250 ## - EDITION STATEMENT |
|---|
| Edition statement |
5th ed. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
New York : |
| Name of producer, publisher, distributor, manufacturer |
Longman, |
| Date of production, publication, distribution, manufacture, or copyright notice |
c1998. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxiv, 584 p. : |
| Other physical details |
ill. (some col.) ; |
| Dimensions |
24 cm. |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE |
|---|
| Bibliography, etc. note |
Includes bibliographical references (p. 555-565) and index. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
College of Business and Accountancy |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Public relations |
| Geographic subdivision |
United States. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ault, Phillip H., |
| Dates associated with a name |
1914- |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Agee, Warren Kendall. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
