Business policy and strategy : (Record no. 35977)

000 -LEADER
fixed length control field 03158cam a2200481 a 4500
001 - CONTROL NUMBER
control field 14686169
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20200113163151.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 070104s2007 flua b 001 0 eng
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2007060375
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBA694468
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 013596192
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 0849383242 (alk. paper)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9780849383243 (alk. paper)
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)ocm75713709
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)75713709
040 ## - CATALOGING SOURCE
Original cataloging agency DLC
Transcribing agency HNU
Language of cataloging eng
Description conventions rda
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HD31
Item number .B8543 2007
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.4012 V28 2007
Edition number 23
Placement Code GCG
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Van Deusen, Cheryl A.
245 10 - TITLE STATEMENT
Title Business policy and strategy :
Remainder of title the art of competition /
Statement of responsibility, etc. Cheryl Van Deusen, Steven Williamson, Harold C. Babson.
250 ## - EDITION STATEMENT
Edition statement Seventh edition.
264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Boca Raton, Florida, USA :
Name of producer, publisher, distributor, manufacturer Auerbach Publications,
Date of production, publication, distribution, manufacture, or copyright notice ©2007.
300 ## - PHYSICAL DESCRIPTION
Extent xix, 241 p. :
Other physical details illustrations ;
Dimensions 24 cm.
500 ## - GENERAL NOTE
General note Rev. ed. of: Business policy and strategy / Robert G. Murdick [et al.]. 6th ed. Boca Raton, Fla. : St. Lucie Press, c2001.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references and index.
505 ## - FORMATTED CONTENTS NOTE
Formatted contents note The Importance of Business Strategy & the External Business Environment. Critical Beginnings. Understanding Existing Strategy. Identification of Key Performance Measures. Monitoring and Forecasting the Environment. Struggle for Survival and Prosperity. Functional Area - Organization Design and Structure. Functional Area -Strategic Marketing Issues. Functional Area-Financial Statements. Functional Area-Production and Operations Management. Functional Area - Human Resources. Management Information Systems. Analyzing Global Business.
520 ## - SUMMARY, ETC.
Summary, etc. Analyzing functions such as marketing, production, operations, and finance, this book demonstrates how to formulate, implement, and evaluate corporate strategy. It reviews basic and alternative strategy policies and illustrates concepts through a case study. It also supplies a decision-making tool for identifying strategic problems.
520 ## - SUMMARY, ETC.
Summary, etc. <br/>"By analyzing corporate functions such as marketing, production, operations, and finance, Business Policy and Strategy: The Art of Competition, Seventh Edition examines how to successfully formulate, implement, and evaluate corporate strategy. The book reviews basic and alternative strategy policies and provides an understanding of strategic management - how to deal with environmental change and formulate strategic alternatives."--BOOK JACKET.
521 ## - TARGET AUDIENCE NOTE
Target audience note College of Business and Accountancy Graduate Studies
Source
546 ## - LANGUAGE NOTE
Language note Text in English
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Industrial management.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Business policy.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Williamson, Steven A.
700 1# - ADDED ENTRY--PERSONAL NAME
Personal name Babson, Harold C.
740 0# - ADDED ENTRY--UNCONTROLLED RELATED/ANALYTICAL TITLE
Uncontrolled related/analytical title Business policy and strategy. 2001.
856 42 - ELECTRONIC LOCATION AND ACCESS
Materials specified Publisher description
Uniform Resource Identifier <a href="http://www.loc.gov/catdir/enhancements/fy0705/2007060375-d.html">http://www.loc.gov/catdir/enhancements/fy0705/2007060375-d.html</a>
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c orignew
d 1
e ocip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Classification part 600-699
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Total Checkouts Full call number Barcode Date last seen Date last checked out Price effective from Koha item type
&nbsp; &nbsp; &nbsp; &nbsp; &nbsp; GC College Library College Library General Circulation Section 2020-01-13 Library Fund 6 GCG 658.4012 V28 2007 HNU000833 2023-04-15 2023-04-15 2020-01-13 Books