Strategic communication : (Record no. 35352)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 02649cam a2200433 i 4500 |
| 001 - CONTROL NUMBER | |
| control field | 18967400 |
| 003 - CONTROL NUMBER IDENTIFIER | |
| control field | OSt |
| 005 - DATE AND TIME OF LATEST TRANSACTION | |
| control field | 20210719090145.0 |
| 007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION | |
| fixed length control field | ta |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 160208t20172017nyua b 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER | |
| LC control number | 2016003435 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138184787 (hbk) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9781138184794 (pbk) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| Canceled/invalid ISBN | 9781315644943 (ebk) |
| 040 ## - CATALOGING SOURCE | |
| Original cataloging agency | DLC |
| Language of cataloging | eng |
| Transcribing agency | HNU |
| Description conventions | rda |
| Modifying agency | DLC |
| 042 ## - AUTHENTICATION CODE | |
| Authentication code | pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER | |
| Classification number | P90 |
| Item number | .S7675 2017 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 302.23 St82 2017 |
| Edition number | 23 |
| Placement Code | GC |
| 245 00 - TITLE STATEMENT | |
| Title | Strategic communication : |
| Remainder of title | new agendas in communication / |
| Statement of responsibility, etc. | edited by Anthony Dudo and LeeAnn Kahlor. |
| 264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE | |
| Place of production, publication, distribution, manufacture | New York, NY, USA : |
| Name of producer, publisher, distributor, manufacturer | Routledge, Taylor & Francis Group, |
| Date of production, publication, distribution, manufacture, or copyright notice | ©2017. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xii, 191 pages : |
| Other physical details | illustrations ; |
| Dimensions | 23 cm. |
| 336 ## - CONTENT TYPE | |
| Content type term | text |
| Source | rdacontent |
| 337 ## - MEDIA TYPE | |
| Media type term | unmediated |
| Source | rdamedia |
| 338 ## - CARRIER TYPE | |
| Carrier type term | volume |
| Source | rdacarrier |
| 490 0# - SERIES STATEMENT | |
| Series statement | New agendas in communication |
| 500 ## - GENERAL NOTE | |
| General note | "College of Communication, the University of Texas at Austin"--Cover |
| 504 ## - BIBLIOGRAPHY, ETC. NOTE | |
| Bibliography, etc. note | Includes bibliographical references and index. |
| 505 ## - FORMATTED CONTENTS NOTE | |
| Formatted contents note | 1. A story about stories in strategic communication / Michael Dahlstrom --<br/>2. Strategic storytelling : narrative messaging in entertainment and emergent media / Heather L. LaMarre --<br/>3. The promise of participatry media : identifying the potential roles of influential content generators in prosocial strategic communication / Kajsa E. Dalrymple and Rachel Young --<br/>4. The social nature of online media and its effects on behaviors and attitudes / Ashley A. Anderson --<br/>5. How we talk and why it matters / Myiah Hutchens --<br/>6. Strategic communication and U.S. national security affairs : critical-cultural and rhetorical perspectives / Hamilton Bean --<br/>7. Marketer-consumer language cooperation in strategic communication / Ann Kronrod --<br/>8. How marketing communications influence the formation of food habits prior to adulthood / Anna McAlister --<br/>9. Social media and crisis communication : explicating the social-mediated crisis communication model / Lucinda Austin and Yan Jin |
| 521 ## - TARGET AUDIENCE NOTE | |
| Target audience note | CAS |
| Source | Bachelor of Arts in Communication |
| 546 ## - LANGUAGE NOTE | |
| Language note | Text in English |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Communication. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Dudo, Anthony, |
| Relator term | editor. |
| 700 1# - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Kahlor, LeeAnn, |
| Relator term | editor. |
| 776 08 - ADDITIONAL PHYSICAL FORM ENTRY | |
| Relationship information | Online version: |
| Title | Strategic communication |
| Place, publisher, and date of publication | New York : Routledge, 2016 |
| International Standard Book Number | 9781315644943 |
| Record control number | (DLC) 2016006434 |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 7 |
| b | cbc |
| c | orignew |
| d | 1 |
| e | ecip |
| f | 20 |
| g | y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| Source of classification or shelving scheme | Dewey Decimal Classification |
| Koha item type | Books |
| Classification part | 300-399 |
| Withdrawn status | Lost status | Source of classification or shelving scheme | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Dewey Decimal Classification | GC | College Library | College Library | General Circulation Section | 05/18/2019 | Library Fund | GC 302.23 St82 2017 | HNU000369 | 08/29/2024 | 08/30/2019 | Books |
