Includes bibliographical references.

Chapter 1: Introduction of Strategic Business Analysis
Chapter 2: Analysis, Techniques and Process
Chapter 3: Entrepreneurial Mindset in Corporate Strategic Analysis
Chapter 4: Operation Department Strategies and Analysis
Chapter 5: Marketing Department Strategies and Analysis
Chapter 6: Finance Department Strategies and Analysis
Chapter 7: Supply Chain and Inventory Department Strategies and Analysis
Chapter 8: Human Resources Department Strategies and Analysis
Chapter 9: Security Management Analysis
Chapter 10: Digital Media Analysis
Chapter 11: Economics Analysis
Chapter 12: Retail Analysis
Chapter 13: Service Industry Analysis
Chapter 14: Property Appraisal Analysis
Chapter 15: Risk and Crisis Management Analysis
Chapter 16: P-A-L-M-A Analysis

The book is Outcome Based Education (OBE) and aligned to the prescribed program goal and program outcome of tertiary education authority. It reflects both normal and new normal situations. It will greatly educate our future accountants and managers to rationalize situation and produce better holistic judgement considering the resources of the enterprises, employers, employees, customers, other stakeholders, and our only one planet - "earth". Strategic Business Analysis aims to make the students to understand the situation and produce practical and best decisions through analysis, plans, and action.

College of Business and Accountancy Bachelor of Science in Accountancy

In English