Includes bibliographical references and index.

Introduction to Communication
Interpersonal Skills
Reading and Language Skills
Referencing and Writing Skills
Oral Communication
Technical Writing and Reporting
Presentation Skills
Interview Preparation
Group Discussion
Barriers for Effective Communication

Communication skills are crucial for a student's future career success. Among these skills, reading, writing, and listening carefully stand out as the most important. however, it is interesting to note that despite their significance, we often tend to overlook them due to their familiarity. Nevertheless, one cannot deny that effective communication is a vital life skill which permeates all aspects of our lives. Whether in professional settings or social gatherings, having a strong command over communication can greatly benefit an individual. In business environments particularly, the ability to communicate effectively with clients and colleagues holds immense value. It can be argued that this skill ranks among the top essentials for any prospective candidate. A successful career in various industries heavily relies on effective communication practices and strategies. Developing one's communication skills should not be confined solely to academic learning environments; rather it should engage and improve every facet of an individual's life journey - both personal and professional spheres alike. Improving language fluency along with honing interpersonal conversational abilities widens opportunities for growth and progression in all areas of life.
The third edition is a comprehensive guide that aims to improve personal communication. It offers helpful advice on various topics such as giving presentations, interviewing, writing, and more. This updated edition specifically caters to the changing roles from being a student to becoming a practitioner or even taking on managerial responsibilities.

CAS Bachelor of Arts in Communication

English