Entrepreneurship / William D. Bygrave, Babson College, Andrew Zacharakis, Babson College.
By: Bygrave, William D
.
Contributor(s): Zacharakis, Andrew
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Hoboken, New Jersey : Wiley, ©2014Edition: Third edition.Description: xii, 593 pages : illustrations ; 26 cm.Content type: text ISBN: 9781118582893 (pbk.).Subject(s): New business enterprises![](/opac-tmpl/bootstrap/images/filefind.png)
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Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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College Library General Circulation Section | GC | CBA 658.421/B99 (Browse shelf) | Available | 81045 |
Browsing College Library Shelves , Shelving location: General Circulation Section , Collection code: GC Close shelf browser
CBA 658.408/Ed83 Education and corporate social responsibility : | CBA 658.4092/Sh16 Becoming your best : | CBA 658.421/Al53 Creating new ventures / | CBA 658.421/B99 Entrepreneurship / | CBA 658.421/H62 Entrepreneurship. | CBA 658.421/H62 Entrepreneurship / | CBA 658.421/H62 Entrepreneurship / |
Includes bibliographical references and index.
1. The Power of Entrepreneurship -- 2. The Entrepreneurial Process -- 3. Opportunity, Recognition, Shaping and Reshaping -- 4. Understanding Your Business Model And Developing Your Strategy -- 5. Entrepreneurial Marketing -- 6. Building The Founding Team -- 7. The Business Planning Process -- 8. Building Your Pro Forma Financial Statements -- 9. Facing Entrepreneurial Ventures Worldwide -- 10. Raising Money For Starting And Growing Businesses -- 11. Debt And Other Forms Of Financing -- 12. Legal And Tax Issues, Including Intellectual Property -- 13. Entrepreneurial Growth -- 14. Social Entrepreneurship: An Overview.
"Entrepreneurs who need to find the solutions to key challenges will turn to Bygrave. Entrepreneurship, 3rd Edition explores the trials and tribulations of entrepreneurship so that they'll have the necessary tools to start their own businesses. It offers coverage on social enterprises and ethics due to the rise in green trends and corporate scandals. A chapter on entrepreneurial selling that examines how to sell to multiple stakeholders is included in this text, as well as case studies that provide relevant views. Up-to-date examples and references provide entrepreneurs with the most useful information."--Publisher's website.
College of Business and Accountancy
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