Title from spine.

Includes bibliographical references (p. 315-321) and index.

Machine generated contents note: [Part One] Preparing Your Presentations -- 1.Getting Started -- Speaking Excites -- What's the Worst-Case Scenario? -- Why Study Public Speaking? -- Democracy -- Life Skills -- Work and Career -- Do People Really Speak Anymore? -- What Is the Presentation Process? -- What Are the Seven Components of the Communication Process? -- Why Is Public Speaking a Unique Form of Communication? -- What Topics Should You Talk About? -- What Should You Avoid in a Presentation? -- Plagiarism: Serious Warning About Cheating -- Becoming an Effective Speaker -- The Speaker's Source Credibility -- Listening -- How to Reduce Your Fear of Presenting -- Understanding Communication Apprehension -- Reducing Anxiety -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 2.Preparing Your First Presentation -- Foundations of Public Communication -- The Roots of Rhetoric: The Five Canons -- Contents note continued: Tips for Preparing Your First Presentation -- Tips for Planning Your Presentation -- Common Types of First Presentations -- Impromptu Presentations -- Presenting Yourself -- Presenting a Classmate -- Demonstration Presentations -- Sample Speech for Review and Analysis -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 3.Selecting a Topic and Purpose -- Searching for a Topic -- Individual Brainstorming -- Categorical Brainstorming -- Conducting a Personal Inventory -- Current Topic Identification -- Internet Searching -- Selecting a Topic -- Evaluating Topics -- Appropriate for You -- Appropriate for the Audience -- Appropriate for the Occasion -- Purposes of Speeches -- General Purposes -- Specific Purposes -- Thesis Statement -- From Topic Selection to Thesis Statement: A Three-Step Process -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- Contents note continued: 4.Analyzing the Audience -- Audience Analysis -- Conventional Wisdom -- Demographics -- Methods of Audience Analysis -- Observation -- Group Identification -- Interviews -- Questionnaires -- Analysis of the Situation -- Size of Audience -- Environment -- Occasion -- Time -- Importance -- The Uniqueness of the Classroom Audience -- Adapting to Your Audience -- Listening and Public Speaking -- The Importance of Listening -- Becoming a Better Listener -- Evaluate Your Listening Skills -- Ethics and the Audience -- Next Steps in Audience Analysis -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- [Part Two] Selecting and Arranging Content -- 5.Finding Information and Supporting Your Ideas -- Why You'll Benefit from Research -- Finding Sources of Information -- Personal Experience -- Library Resources -- The Internet -- Other Resources on the Web -- Interviews with Others -- Contents note continued: Evaluating and Using Sources of Information -- Criteria for Evaluating Sources -- Citing Sources of Information Correctly -- Identifying Appropriate Supporting Materials -- Examples -- Narratives -- Surveys -- Testimony -- Numbers and Statistics -- Analogies -- Definitions -- The Ethical Use of Supporting Material -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 6.Organizing And Outlining Your Presentation -- Why Organize? -- How Do You Introduce Your Presentation? -- Gaining and Maintaining Favorable Attention -- Relating the Topic to the Audience -- Relating the Topic to the Presenter -- Previewing the Message -- How to Organize the Body of the Presentation -- Emphasize Main Points -- Determine the Order of the Main Points -- Incorporate Supporting Materials -- What Holds the Presentation Together? -- Principles of Outlining -- Subordination -- Division -- Parallelism -- Types of Outlines -- Contents note continued: The Preparation Outline -- The Formal Sentence Outline -- The Keyword Outline -- What Are the Functions of a Conclusion? -- Tips for Concluding -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 7.Delivering Speeches -- What Is Effective Delivery? -- What Are the Four Modes of Delivery? -- Extemporaneous Mode -- Memorized Mode -- Manuscript Mode -- Impromptu Mode -- How Can You Use Your Voice Effectively? -- Adjust Your Rate to Content, Audience, and Situation -- Use Pause for Effect -- Use Duration for Attention -- Use Rhythm to Establish Tempo -- Use Pitch for Expression -- Use Volume for Emphasis -- Use Enunciation for Clarity -- Use Fluency for Fluidity -- How Can You Use Your Body to Communicate Effectively? -- Use Eye Contact to Hold Audience Attention -- Use Facial Expression to Communicate -- Use Gestures to Reinforce Message -- Use Bodily Movement for Purpose -- Wear Appropriate Attire -- Contents note continued: Question-and-Answer Sessions -- How Can You Improve Your Delivery? -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 8.Choosing Your Words -- Word Power -- Language Is Symbolic -- Language Is Powerful -- Words Organize and Classify -- Words Shape Thought -- Language Grows and Changes -- Levels of Abstraction -- Denotative and Connotative Words -- Descriptive and Evaluative Language -- Comparison and Contrast -- Literal and Figurative Language -- Written and Spoken Language -- Using Language Respectfully -- Use Inclusive Language -- Use Approved Names -- Stereotypes and Differences -- What Words Should You Use? -- Use Words That Simplify -- Use Substitutions and Definitions -- Use Synonyms and Antonyms -- Reveal the Origin of the Word -- Use Words That Evoke Images -- Use Correct Grammar -- Use Repetition -- Alluring Alliteration -- Using Words Ethically -- Exaggeration and Oversimplification -- Contents note continued: Language and Perspective Taking -- Tips for Using Language in Presentations -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 9.Visual Resources and Presentation Technology -- How You Can Benefit from Using Sensory Aids -- Types of Visual Aids and Other Sensory Resources -- Electronic and Multimedia Resources -- Other Visual and Sensory Resources -- Tips on Using Visual and Sensory Aids -- Remember Your Purpose -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- [Part Three] Types of Presentations -- 10.Presenting to Inform -- Principles of Informative Presentations -- Relate the Presenter to the Topic -- Relate the Topic to the Audience -- How to Identify the Purpose of Your Informative Presentations -- Create Information Hunger -- Help the Audience Understand the Information -- Help the Audience Remember the Information -- Contents note continued: Help the Audience Apply the Information -- Principles of Learning -- Build on the Known -- Use Humor and Wit -- Use Sensory Aids -- Organize to Optimize Learning -- Reward Your Listeners -- Skills for the Informative Presenter -- Defining in an Informative Presentation -- Describing in an Informative Presentation -- Explaining in an Informative Presentation -- Demonstrating in an Informative Presentation -- Ethics and Informative Presentations -- An Example of an Informative Presentation -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 11.Presenting Persuasive Messages -- The Role of Persuasion in Public Discourse -- You as Target of and Sender of Persuasion -- What Are Persuasive Presentations? -- Types of Persuasive Presentations -- What Communication Research Says about Persuasion -- What Should You Know about Your Audience? -- How Can You Create an Effective Message? -- Contents note continued: Fact, Value, and Policy in Persuasive Presentations -- Organizing Your Persuasive Presentation -- Introducing the Persuasive Presentation -- Concluding

the Persuasive Presentation -- Choosing Patterns of Organization for Persuasive Presentations -- Persuasive Strategies -- Consistency Persuades -- Small, Gradual Changes Persuade -- Benefits Persuade -- Need Fulfillment Persuades -- Critical Thinking through Reasoning -- Using Inductive Reasoning -- Using Deductive Reasoning -- Using Hard Evidence in Reasoning -- Using Soft Evidence in Reasoning -- Using Reasoning from Cause -- Using Reasoning from Sign -- Using Reasoning from Generalization -- Avoid Fallacies -- Ethics and Persuasive Speaking -- An Example of a Persuasive Presentation -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- 12.Speaking on Special Occasions -- Unique Characteristics of Special Occasion Presentations -- Purpose -- Style -- Contents note continued: Organization -- Formality -- Types of Special Occasion Presentations -- Presentations to Welcome -- Presentations to Pay Tribute -- Presentations to Introduce -- Presentations to Nominate -- Presentations to Dedicate -- Presentations to Commemorate -- Farewell Presentations -- Recognition Addresses -- Presentations to Entertain -- How to Prepare Special Occasion Presentations -- Sample Special Occasion Presentation -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved -- Appendix Working And Presenting as a Group -- How Are Small Groups and Public Communication Connected? -- What Are Small Groups? -- Why Are Small Groups Used for Presentations? -- Key Skills for Effective Group Presentations -- Planning Workflow for the Group -- Agreeing on a Topic -- Division of Labor -- Assigning Presentation Roles -- Quality Control -- Types of Group Presentations -- Symposia -- Panels -- Debates -- Contents note continued: Evaluating Group Productivity -- For Review -- Summary Highlights -- Pop Quiz -- Application Exercises -- Key Terms -- Get Involved.

College of Arts and Sciences