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Visual communication : images with messages / Paul Martin Lester.

By: Lester, Paul Martin.
Australia : Wadsworth, Cengage Learning, ©2014Edition: 6th ed.Description: xv, 466p.; illustrations (color); 28cm.ISBN: 9781285075846.Subject(s): Visual communicationDDC classification: 302.23/L56 Other classification: CAS Summary: Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class.
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CAS 301/An86 Anthropology / CAS 302.2/D85 Communication in everyday life : CAS 302.23/D71 The dynamics of mass communication : CAS 302.23/L56 Visual communication : CAS 302.23 T32 Media ethics : CAS 302.2301/An23 Media research methods : CAS/302.23072/W71 Mass media research :

Visual communication is just as important as verbal communication, if not more important. VISUAL COMMUNICATION: IMAGES WITH MESSAGES shows you how visual perception is used in all forms of communication, whether it's graphic design, photography, television, video, or interactive media. And because it's packed with study and review tools, this communications textbook not only clearly explains the theories you need to know, it helps you prepare for tests and will help you succeed in the class.

College of Arts and Sciences

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