Holy Name University Library

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Introducing media practice : the essential guide / Matthew Kerry and Georgia Stone.

By: Kerry, Matthew, 1969- [author.].
Contributor(s): Stone, Georgia [author.].
Publisher: Los Angeles, California, USA : SAGE Publications Inc., ©2018Description: xv, 204 pages : illustrations ; 24 cm.Content type: text Media type: unmediated Carrier type: volumeISBN: 9781473906525 (hardcover); 9781473906518 (pbk).Subject(s): Mass media | CommunicationDDC classification: 302.23 K46 2018
Contents:
1. Media practice and employability : from project skills to real world skills -- 2. Media production teams : team skills and life skills -- 3. Media project briefs : from media student to media professional -- 4. Reaching your audience : media practice, production and consumption -- 5. Scripting your projects : ideas, forms and genres -- 6. Designing your projects : media practice and mise en scene -- 7. Constructing your projects : the technical elements of media practice -- 8. Organising media production : production roles and administration -- 9. Editing your projects : post-production, sound design and typography -- 10. Exhibition and distribution : online platforms, festivals and screenings -- 11. Evaluating your media projects : critical analysis and reflection on media project work -- 12. Employability and media practice : becoming career ready.
Summary: Taking readers from media students to media professionals, Introducing Media Practice brings together the 'why' and the 'how to' of media studies. It explains how adding theory to practice improves students' media projects, and shows them how to develop the kind of project skills they need for a career in the creative and media industries.Summary: Covering interviews, pitching, communication and project management, the book provides a clear how-to guide on the kinds of skills that students of media practice are required to perform both as a part of their degree and in their future media career.
Item type Current location Collection Call number Status Date due Barcode
Books Books College Library
General Circulation Section 		GC GC 302.23 K46 2018 (Browse shelf) Available HNU001505

Includes bibliographical references (pages 195-197) and index.

1. Media practice and employability : from project skills to real world skills -- 2. Media production teams : team skills and life skills -- 3. Media project briefs : from media student to media professional -- 4. Reaching your audience : media practice, production and consumption -- 5. Scripting your projects : ideas, forms and genres -- 6. Designing your projects : media practice and mise en scene -- 7. Constructing your projects : the technical elements of media practice -- 8. Organising media production : production roles and administration -- 9. Editing your projects : post-production, sound design and typography -- 10. Exhibition and distribution : online platforms, festivals and screenings -- 11. Evaluating your media projects : critical analysis and reflection on media project work -- 12. Employability and media practice : becoming career ready.

Taking readers from media students to media professionals, Introducing Media Practice brings together the 'why' and the 'how to' of media studies. It explains how adding theory to practice improves students' media projects, and shows them how to develop the kind of project skills they need for a career in the creative and media industries.

Covering interviews, pitching, communication and project management, the book provides a clear how-to guide on the kinds of skills that students of media practice are required to perform both as a part of their degree and in their future media career.

College of Arts and Sciences Bachelor of Arts in Communication

Text in English

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