Forensic marketing: Optimizing results from marketing communication the essential guide Gavin, Barrett.
By: Barrett, Gavin.
New York: McGraw Hill Publishing Company, ©1995Description: vi, 204 pages; 26 cm. book.ISBN: 0-07-707900-0.Subject(s): Barrett, Gavin | Communication in marketing | Marketing research | Advertising | Publlic relationsDDC classification: 658.8 B27 1995| Item type | Current location | Collection | Call number | Status | Date due | Barcode |
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Books
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College Library General Circulation Section | GC | GCG 658.8 B27 1995 (Browse shelf) | Withdrawn | 58423 |
Includes bibliographical references and index.
College of Business and Accountancy Graduate Studies
Text in English.
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