Public relations cases / Jerry A. Hendrix.
By: Hendrix, Jerry A.
Series: Wadsworth series in mass communication and journalism. Belmont, CA : Wadsworth/Thomson Learning, c2001Edition: 5th ed.Description: viii, 488 p. : ill. ; 24 cm.ISBN: 0534514324.Subject(s): Public relations -- United States -- Case studies | Publicity -- Case studiesDDC classification: 659.2/H38 Other classification: GradItem type | Current location | Collection | Call number | Status | Date due | Barcode |
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College Library General Circulation Section | GC | Grad. 659.2/H38 (Browse shelf) | Available | 62469 |
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Grad. 658.848/J59 Global marketing : | Grad. 658.848/K84 Global marketing management / | Grad. 659.2/G98 Public relations : | Grad. 659.2/H38 Public relations cases / | Grad. 659.2/P96 Public relations : | Grad. 659.2/Se44 The practice of public relations / | Grad. 659.2/W64 Essentials of public relations / |
Includes bibliographical references and index.
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