Strategic management concepts and cases : a competitive advantage approach / Fred R. David.
By: David, Fred R
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Series: Always learning.Singapore : Pearson Education Limited, ©2014Edition: Fourteenth edition ; Global edition.Description: 267 pages : illustrations ; 29 cm.Content type: text ISBN: 9789814604840.Subject(s): Strategic planningDDC classification: 658.4012/D28 Other classification: CBA
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College of Business and Accountancy
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