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Media ethics : key principles for responsible practice / Patrick Lee Plaisance, Colorado State University.

By: Plaisance, Patrick Lee.
Publisher: Los Angeles : SAGE, ©2014Edition: Second edition.Description: xvii, 267 pages : illustrations ; 23 cm.Content type: text ISBN: 9781452258089 (alk. paper).Subject(s): Mass media -- Moral and ethical aspectsDDC classification: 175/P69 Other classification: CAS
Contents:
Preface Acknowledgments Introduction 1. Ethics Theory: An Overview 2. Key Frameworks 3. Ethics Theory: Application to Media 4. Technology 5. Transparency 6. Justice 7. Harm 8. Autonomy 9. Privacy 10. Community 11. Conclusion Index About the Author
Summary: Making ethics accessible and applicable to media practice, this book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. It sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior.
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Includes bibliographical references and index.

Preface Acknowledgments Introduction 1. Ethics Theory: An Overview 2. Key Frameworks 3. Ethics Theory: Application to Media 4. Technology 5. Transparency 6. Justice 7. Harm 8. Autonomy 9. Privacy 10. Community 11. Conclusion Index About the Author

Making ethics accessible and applicable to media practice, this book explains key ethical principles and their application in print and broadcast journalism, public relations, advertising, marketing, and digital media. It sets forth the philosophical underpinnings of key principles and explains how each should guide responsible media behavior.

College of Arts and Sciences

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