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Business and administrative communication / Kitty O Locker; Donna S Kienzler

By: Locker, Kitty O.
Contributor(s): Kienzler, Donna S.
New York : McGraw-Hill/Irwin, ©2013Edition: 10th ed.Description: xxxiv, 729 pages : color illustrations ; 29 cm.ISBN: 9780071317955.Subject(s): Business communication | Communication in managementDDC classification: 658.45/L79 Other classification: CBA
Contents:
pt. 1. The Building Blocks of Effective Messages -- pt. 2. The Communication Process -- pt. 3. Basic Business Messages -- pt. 4. The Job Hunt -- pt. 5. Proposals and Reports.
Summary: Focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes. This title covers the topics in all forms of business communication.
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pt. 1. The Building Blocks of Effective Messages -- pt. 2. The Communication Process -- pt. 3. Basic Business Messages -- pt. 4. The Job Hunt -- pt. 5. Proposals and Reports.

Focuses on the rhetorical emphases of audience, purpose, and context to allow communicators to shape their messages more appropriately to all channels and for all purposes. This title covers the topics in all forms of business communication.

College of Business and Accountancy

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