Introduction to mass communication : media literacy and culture / Stanley Baran.
By: Baran, Stanley J.
New York : McGraw-Hill Higher Education, ©2010Edition: 6th ed.Description: xxiv, 450, [42] p. : col. ill. : 28 cm.ISBN: 9780070169135 (alk. paper).Subject(s): Mass media | Mass media and culture | Media literacyDDC classification: 302.23/B23 Other classification: CASNo physical items for this record
Includes bibliographical references (p. R-1 - R-12) and index.
College of Arts and Sciences
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