Holy Name University Library

Normal view MARC view ISBD view

Principles of services marketing / Adrian Palmer.

By: Palmer, Adrian.
London : McGraw-Hill, c2001Edition: 3rd ed.Description: xvi, 516 p.ISBN: 0077097483.Subject(s): Marketing -- Management | Service industries -- MarketingDDC classification: 658.8/P18 Other classification: Grad
No physical items for this record

Includes bibliographical references and index.

There are no comments for this item.

Log in to your account to post a comment.