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Strategic management of technology and innovation / Robert A. Burgelman, Modesto A. Maidique, Steven C. Wheelwright.

By: Burgelman, Robert A.
Contributor(s): Maidique, Modesto A | Wheelwright, Steven C, 1943-.
Boston : McGraw-Hill/Irwin, c2001Edition: 3rd ed.Description: xiii, 990 p. : ill. ; 26 cm.ISBN: 0072312831.Subject(s): Technological innovations -- Management | New products -- Management | High technology industries -- ManagementDDC classification: 658.514/B19 Online resources: Publisher description | Table of contents
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Includes bibliographical references and indexes.

College of Engineering and Computer Studies

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