Inflation remains a constant challenge for businesses, directly affecting financial management, strategic decision-making, and product and service pricing. This study focuses on three inflation-coping approaches that businesses employ in response to inflation: Cost-Push Inflation (price increases), Shrinklation (reduced quantity, maintained price), and Skimpflation (reduced quality, maintained price). It examines the consumers' level of tolerance and acceptability when given specific situations. This study specifically emphasizes restaurant food and household appliance products, given that they rank among the top consumer expenditures based on PSA FIES 2020. The study utilized a quantitative descriptive method and a researcher made questionnaire was used to gather data from consumers using stratified sampling. The study involved a total of 120 selected consumers, with an equal distribution of 60 consumers in each product industry, all residing in Tagbilaran City. The data gathered were analyzed statistically using frequency counts, percentages, weighted mean, T- test, and ANOVA. Findings reveal that among the three inflation-coping approaches, cost-push inflation receives the highest tolerance and acceptance in both restaurant food and household appliances across demographic profiles, prioritizing quantity and quality of the product, even it means paying more. Shrinkflation is relatively well-tolerated in restaurant food but less accepted in household appliances whereas Skimpflation follows the opposite trend, with low tolerance in restaurant food but higher acceptance in household appliances. In terms of acceptability, Shrinkflation ranks second, while Skimpflation remains the least accepted approach in both product industries. Additionally, demographic factors such as sex influence specific purchase scenarios on restaurant food acceptability, while age, sex and living situation have impact on certain household appliance purchases. These findings underscore the importance of aligning pricing approaches with customer tolerance levels and acceptability to maintain trust and satisfaction.

College of Business and Accountancy Bachelor of Science in Accountancy Bachelor of Science in Management Accounting