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Macro perspective of tourism and hospitality / authored and edited by 3G E-learning LLC, USA.

By: 3G E-learning LLC, USA [author and editor. ].
New York, NY, USA : 3G E-learning LLC, ©2022Edition: 2nd edition.Description: xvi, 448 pages : color illustrations ; 25 cm. + 1 DVD (4 3/4 in.).ISBN: 9781984659521.Subject(s): Hospitality industry | Tourism industry | Tourist industryDDC classification: 338.4791 T41
Contents:
Chapter 1 Globalization Agenda in Tourism 2 The Influences of Marketing on Travel, Tourism and Hospitality 3 Marketing Communications 4 Global Branding 5 Destination Image and Ecotourism 6 Competitive Analysis of Resorts: A Strategic Perspective 7 Human Resource Management 8 Sustainable Tourism 9 Food and Wine Tourism 10 The Future of Tourism and Hospitality
Summary: Hospitality and Tourism industry benefits almost every sector of the economy of a nation. Both developing and developed nations of the world are working to promote this industry to accelerate growth and development in their individual nations and in the world as a whole. Tourists all over the world take great interest in the indigenous products of the places they visit. So, communities make all efforts to maintain any quaint industry or form of art they specialize in.
Item type Current location Collection Call number Status Date due Barcode
Books Books College Library
General Circulation Section
GC GC 338.4791 T41 2022 (Browse shelf) Available HNU004525

Includes bibliographical references and index.

Chapter
1 Globalization Agenda in Tourism
2 The Influences of Marketing on Travel, Tourism and Hospitality
3 Marketing Communications
4 Global Branding
5 Destination Image and Ecotourism
6 Competitive Analysis of Resorts: A Strategic Perspective
7 Human Resource Management
8 Sustainable Tourism
9 Food and Wine Tourism
10 The Future of Tourism and Hospitality

Hospitality and Tourism industry benefits almost every sector of the economy of a nation. Both developing and developed nations of the world are working to promote this industry to accelerate growth and development in their individual nations and in the world as a whole. Tourists all over the world take great interest in the indigenous products of the places they visit. So, communities make all efforts to maintain any quaint industry or form of art they specialize in.

College of Business and Accountancy Bachelor of Science in Hospitality Management

College of Business and Accountancy Bachelor of Science in Tourism Management

In English

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