Mass communication theory : foundations, ferment, and future / Stanley J. Baran and Dennis K. Davis.
By: Baran, Stanley J
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Contributor(s): Baran, Stanley J | Davis, Dennis K.
Boston, MA : Wadsworth, c2012Edition: 6th ed.Description: xxiv, 392 p. : ill. ; 24 cm.ISBN: 0495898872; 9780495902904.Subject(s): -- Mass MediaDDC classification: 302.2301/B23 Other classification: CAS Online resources: Contributor biographical information | Publisher description | Table of contents only
| Item type | Current location | Call number | Copy number | Status | Date due | Barcode |
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College Library General Reference Section | CAS 302.2301/B23 (Browse shelf) | c.1 | Available | 77958 | |
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Books
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College Library General Reference Section | CAS 302.2301/B23 (Browse shelf) | c.2 | Available | 79427 |
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| CAS 302.23/V83 Media of mass communication / | CAS 302.23/V88 The media in transitional democracies / | CAS 302.2301/An23 Media research methods : | CAS 302.2301/B23 Mass communication theory : | CAS 302.2301/B23 Mass communication theory : | CAS 302.23068/B23 The Social media strategist : | CAS 302.23068/K96 Strategic management in the media : |
Includes bibliographical references and index.
College of Arts and Sciences
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