The concise encyclopedia of communication / edited by Wolfgang Donsbach.
Contributor(s): Donsbach, Wolfgang [editor.]
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Chichester, West Sussex [England] ; Malden, MA : Wiley Blackwell, ©2015Description: xxix, 673 pages ; 24 cm.Content type: text ISBN: 9781118789308 (cloth); 9781118789322 (pbk.).Subject(s): Communication -- Encyclopedias![](/opac-tmpl/bootstrap/images/filefind.png)
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GRef/CAS 282.03/N42 New Catholic encyclopedia. | GRef/CAS 282.03/N42 New Catholic encyclopedia. | GRef/CAS 282.03/N42 New Catholic encyclopedia : | GRef/CAS 302.03/C74 The concise encyclopedia of communication / | Gref/CAS 302.203/W33 Dictionary of media and communication studies / | GRef/CAS 302.35/D87 Overcoming mobbing : | GRef/CAS 320.6/B23 A practical guide for policy analysis : |
College of Arts and Sciences
Includes bibliographical references and index.
Title Page; Copyright Page; Contents; Contributors; Introduction; Acknowledgments; Lexicon; A; Accountability of the Media; References and Suggested Readings; Accounting Research; References and Suggested Reading; Acculturation Processes and Communication; References and Suggested Readings; Action Assembly Theory; References and Suggested Readings; Advertisement Campaign Management; Suggested Reading; Advertising; History; The Advertiser's Perspective; The Consumer's Perspective; The Social Perspective; References and Suggested Readings; Advertising, Cross-Cultural. Advertising: Responses across the Life-SpanReferences and Suggested Readings; Advertising Strategies; References and Suggested Readings; Advocacy Journalism; References and Suggested Readings; Affective Disposition Theories; References and Suggested Readings; Affects and Media Exposure; References and Suggested Readings; Africa: Media Systems; Print and Radio; The Television Age; Independence and Democratization; The Twenty-First-Century African Media System; References and Suggested Readings; Age Identity and Communication; References and Suggested Readings; Agenda Building. Communication Freedom in AsiaMedia Markets in Asia; References and Suggested Readings; Attending to the Mass Media; References and Suggested Readings; Attitude-Behavior Consistency; References and Suggested Readings; Attitudes; References and Suggested Readings; Audience Research; References and Suggested Readings; Audience Segmentation; References and Suggested Readings; Audiences, Female; References and Suggested Readings; Australia: Media System; References and Suggested Readings; B; Bad News in Medicine, Communicating; References and Suggested Readings; BBC.
This concise volume presents key concepts and entries from the twelve-volume ICA International Encyclopedia of Communication (2008), condensing leading scholarship into a practical and valuable single volume. Based on the definitive twelve-volume IEC, this new concise edition presents key concepts and the most relevant headwords of communication science in an A-Z format in an up-to-date manner Jointly published with the International Communication Association (ICA), the leading academic association of the discipline in the world Represents the best and most up-to-date international research in.
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