| 000 -LEADER |
|---|
| fixed length control field |
01204cam a22003374a 4500 |
| 001 - CONTROL NUMBER |
|---|
| control field |
4048886 |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
|---|
| control field |
20190812145926.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
|---|
| fixed length control field |
990622s2000 maua 001 0 eng |
| 010 ## - LIBRARY OF CONGRESS CONTROL NUMBER |
|---|
| LC control number |
99027710 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
|---|
| International Standard Book Number |
0256195552 (alk. paper) |
| 040 ## - CATALOGING SOURCE |
|---|
| Original cataloging agency |
DLC |
| Transcribing agency |
|
| Modifying agency |
DLC |
| 042 ## - AUTHENTICATION CODE |
|---|
| Authentication code |
pcc |
| 050 00 - LIBRARY OF CONGRESS CALL NUMBER |
|---|
| Classification number |
HF5415.2 |
| Item number |
.H258 2000 |
| 082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER |
|---|
| Edition number |
22 |
| Classification number |
658.83/H12 |
| 084 ## - OTHER CLASSIFICATION NUMBER |
|---|
| Classification number |
Grad |
| 089 00 - |
|---|
| -- |
Grad. 658.83/H12 |
| -- |
22 |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
|---|
| Personal name |
Hair, Joseph F. |
| 245 10 - TITLE STATEMENT |
|---|
| Title |
Marketing research : |
| Remainder of title |
a practical approach for the new Millennium / |
| Statement of responsibility, etc. |
Joseph F. Hair, Jr., Robert P. Bush, David J. Ortinau. |
| 264 ## - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE |
|---|
| Place of production, publication, distribution, manufacture |
Boston : |
| Name of producer, publisher, distributor, manufacturer |
Irwin/McGraw-Hill, |
| Date of production, publication, distribution, manufacture, or copyright notice |
c2000. |
| 300 ## - PHYSICAL DESCRIPTION |
|---|
| Extent |
xxii, 682 p. : |
| Other physical details |
col. ill. ; |
| Dimensions |
26 cm. |
| 440 #0 - SERIES STATEMENT/ADDED ENTRY--TITLE |
|---|
| Title |
Irwin/McGraw-Hill series in marketing |
| 500 ## - GENERAL NOTE |
|---|
| General note |
Includes index. |
| 521 ## - TARGET AUDIENCE NOTE |
|---|
| Target audience note |
|
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name entry element |
Marketing research. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Bush, Robert P. |
| 700 1# - ADDED ENTRY--PERSONAL NAME |
|---|
| Personal name |
Ortinau, David J. |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) |
|---|
| a |
7 |
| b |
cbc |
| c |
orignew |
| d |
1 |
| e |
ocip |
| f |
19 |
| g |
y-gencatlg |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
|---|
| Source of classification or shelving scheme |
|
| Koha item type |
Books |
