Holy Name University Library

Understanding public relations : (Record no. 123785)

000 -LEADER
fixed length control field 03644cam a22005057i 4500
001 - CONTROL NUMBER
control field 20009371
003 - CONTROL NUMBER IDENTIFIER
control field OSt
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20210903135153.0
007 - PHYSICAL DESCRIPTION FIXED FIELD--GENERAL INFORMATION
fixed length control field ta
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 170920t20182018cau b 001 0 eng d
010 ## - LIBRARY OF CONGRESS CONTROL NUMBER
LC control number 2017955724
015 ## - NATIONAL BIBLIOGRAPHY NUMBER
National bibliography number GBB880731
Source bnb
016 7# - NATIONAL BIBLIOGRAPHIC AGENCY CONTROL NUMBER
Record control number 018852415
Source Uk
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1473913101
Qualifying information (paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781473913103
Qualifying information (paperback)
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 1473913098
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 9781473913097
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
Canceled/invalid ISBN 9781526422125 (ePub ebook)
024 8# - OTHER STANDARD IDENTIFIER
Standard number or code 40028319812
035 ## - SYSTEM CONTROL NUMBER
System control number (OCoLC)on1012787487
040 ## - CATALOGING SOURCE
Original cataloging agency YDX
Language of cataloging eng
Transcribing agency HNU
Description conventions rda
Modifying agency LSD
-- OCLCO
-- BDX
-- LTSCA
-- INU
-- OCLCF
-- IAY
-- HTM
-- CHVBK
-- OCLCO
-- IAI
-- GUA
-- UKMGB
-- DLC
042 ## - AUTHENTICATION CODE
Authentication code lccopycat
050 00 - LIBRARY OF CONGRESS CALL NUMBER
Classification number HM1221
Item number .E393 2018
082 04 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659.2 Ed95 2018
Edition number 23
Placement Code GC
100 1# - MAIN ENTRY--PERSONAL NAME
Personal name Edwards, Lee
Fuller form of name (Lee M. S.),
Relator term author.
245 10 - TITLE STATEMENT
Title Understanding public relations :
Remainder of title theory, culture and society /
Statement of responsibility, etc. Lee Edwards.
264 #1 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Place of production, publication, distribution, manufacture Los Angeles :
Name of producer, publisher, distributor, manufacturer SAGE,
Date of production, publication, distribution, manufacture, or copyright notice [2018]
264 #4 - PRODUCTION, PUBLICATION, DISTRIBUTION, MANUFACTURE, AND COPYRIGHT NOTICE
Date of production, publication, distribution, manufacture, or copyright notice ©2018
300 ## - PHYSICAL DESCRIPTION
Extent 279 pages ;
Dimensions 25 cm
336 ## - CONTENT TYPE
Content type term text
Content type code txt
Source rdacontent
337 ## - MEDIA TYPE
Media type term unmediated
Media type code n
Source rdamedia
338 ## - CARRIER TYPE
Carrier type term volume
Carrier type code nc
Source rdacarrier
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographical references (pages 225-270) and index.
505 0# - FORMATTED CONTENTS NOTE
Formatted contents note Starting points : defining socio-cultural research in public relations -- Public relations as promotion : the production and circulation of meaning --Public relations, discourse and power -- A political economy of public relations -- Deliberative democracy and public relations -- Public relations and the public sphere -- Public relations and globalisation -- Public relations as an occupational field : the professional project -- Race and class in/and public relations -- Feminist public relations : performativity, black feminism, postfeminism -- Ethics, public relations and society -- Conclusion : public relations beyond the organisation.
520 ## - SUMMARY, ETC.
Summary, etc. This book argues that public relations is not merely an organizational tool, but a powerful influence on social and political life. From carefully considered communication by multinational corporations, to government campaigns that manage public opinion, to the self-promotion of celebrities via social media, public relations is central to our individual and collective lives. Understanding Public Relations introduces a socio-cultural approach to public relations as a way of analysing the growing importance of public relations in its social, cultural and political contexts. Encouraging a deeper and more critical understanding of its influence on society, Lee Edwards: • Explores public relations in relation to contemporary debates around promotional culture, discourse, globalisation, democracy and power • Considers how public relations frames vital discussions of race, gender, class and ethics • Brings theory to life with a range of case studies, including YouTube vlogging, the global fair trade movement and the 2016 EU referendum in the UK Both accessible and provocative, this is an invaluable resource for students and researchers exploring public relations theory, critical public relations, strategic communication and promotional culture.
521 ## - TARGET AUDIENCE NOTE
Target audience note College of Arts and Sciences
Source Bachelor of Arts in Communication
546 ## - LANGUAGE NOTE
Language note Text in English
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Public relations.
776 08 - ADDITIONAL PHYSICAL FORM ENTRY
Relationship information ebook version :
International Standard Book Number 9781526422125
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a 7
b cbc
c copycat
d 2
e ncip
f 20
g y-gencatlg
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Books
Classification part 600-699
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Collection code Permanent Location Current Location Shelving location Date acquired Source of acquisition Full call number Barcode Date last seen Price effective from Koha item type
          GC College Library College Library General Circulation Section 2020-03-03 Library Fund GC 659.2 Ed95 2018 HNU002339 2021-09-03 2021-09-03 Books