Managerial economics /
Froeb, Luke M. et al.
Managerial economics / Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor. - Fifth edition, Philippine edition - xvi, 332 pages : illustrations ; 23 cm
"This edition is licensed for sale only in the Philippines. Circulation of this edition outside of the Philippines is unauthorized and strictly prohibited."--Cover.
Includes bibliographical references and index.
Section I. Problem solving and decision making --
Section II. Pricing, costs, and profits --
Section III. Pricing for greater profit --
Section IV. Strategic decision making --
Section V. Uncertainty --
Section VI. Organizational design --
Section VII. Wrapping up.
College of Business and Accountancy Marketing Management
Text in English
9789814846752
Managerial economics.
338.068 M31 / 2019
Managerial economics / Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor. - Fifth edition, Philippine edition - xvi, 332 pages : illustrations ; 23 cm
"This edition is licensed for sale only in the Philippines. Circulation of this edition outside of the Philippines is unauthorized and strictly prohibited."--Cover.
Includes bibliographical references and index.
Section I. Problem solving and decision making --
Section II. Pricing, costs, and profits --
Section III. Pricing for greater profit --
Section IV. Strategic decision making --
Section V. Uncertainty --
Section VI. Organizational design --
Section VII. Wrapping up.
College of Business and Accountancy Marketing Management
Text in English
9789814846752
Managerial economics.
338.068 M31 / 2019
