Strategic management / Natalia Davies.

By:

Davies, Natalia

Series: Textbook seriesNew York, NY, USA : Larsen and Keller Education, 2019Description: viii, 188 pages : colored illustrations ; 27 cmISBN:

9781641720526 (pbk)

Subject(s):

DDC classification:

23 658.4012 D28 2019

Contents:

Chapter 1 Introduction to Strategic Management Chapter 1 Strategy Practices Chapter 1 Strategy : Levels and Approaches Chapter 1 Strategic Financial Management Chapter 1 Managing Organizational Performance Chapter 1 Strategic Human Resource Management Chapter 1 Corporate Governance and Social Responsibility

Summary: Strategic management if an important area of management. It involves the development and implementation of the goals and objectives of the management by considering the availability of resources and an assessment of the external and internal environments of the organization. Strategic management provides a guide to the operations of an enterprise. A focus on competition, cost and customers underlies the development of strategic management. Some of the conceptual frameworks in this field are SWOT analysis, experience curve, competitive advantage, corporate strategy and portpolio theory, etc. This textbook is a valuable compilation of topics, ranging from the basic to the most complex theories and principles of strategic management. It provides comprehensive insights into this field. Coherent flow of topics, student-friendly language and extensive use of examples make this book an invaluable source of knowledge.

Holdings
Item type	Current library	Collection	Call number	Status	Barcode
Books	College Library General Circulation Section	GC	GC 658.4012 D28 2019 (Browse shelf(Opens below))	Available	HNU003628

Includes bibliographical references and index.

Chapter 1 Introduction to Strategic Management
Chapter 1 Strategy Practices
Chapter 1 Strategy : Levels and Approaches
Chapter 1 Strategic Financial Management
Chapter 1 Managing Organizational Performance
Chapter 1 Strategic Human Resource Management
Chapter 1 Corporate Governance and Social Responsibility

Strategic management if an important area of management. It involves the development and implementation of the goals and objectives of the management by considering the availability of resources and an assessment of the external and internal environments of the organization. Strategic management provides a guide to the operations of an enterprise. A focus on competition, cost and customers underlies the development of strategic management. Some of the conceptual frameworks in this field are SWOT analysis, experience curve, competitive advantage, corporate strategy and portpolio theory, etc. This textbook is a valuable compilation of topics, ranging from the basic to the most complex theories and principles of strategic management. It provides comprehensive insights into this field. Coherent flow of topics, student-friendly language and extensive use of examples make this book an invaluable source of knowledge.

College of Business and Accountancy Bachelor of Science in Business Administration major in Financial Management