000 | 01503nam a22003137a 4500 | ||
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999 |
_c37044 _d37044 |
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003 | phtghnu | ||
005 | 20231204130557.0 | ||
007 | ta | ||
008 | 200723b2019 si ||||| |||| 00| 0 eng d | ||
020 |
_a9789814846752 _q(paperback) |
||
040 |
_beng _cHNU _erda |
||
082 |
_223 _3GC _a338.068 M31 _b2019 |
||
100 | _aFroeb, Luke M. et al. | ||
245 |
_aManagerial economics / _cLuke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor. |
||
250 | _aFifth edition, Philippine edition | ||
264 |
_aSingapore : _bCengage Learning Asia Pte Ltd, _c©2019. |
||
300 |
_axvi, 332 pages : _billustrations ; _c23 cm |
||
500 | _a"This edition is licensed for sale only in the Philippines. Circulation of this edition outside of the Philippines is unauthorized and strictly prohibited."--Cover. | ||
504 | _aIncludes bibliographical references and index. | ||
505 | _aSection I. Problem solving and decision making -- Section II. Pricing, costs, and profits -- Section III. Pricing for greater profit -- Section IV. Strategic decision making -- Section V. Uncertainty -- Section VI. Organizational design -- Section VII. Wrapping up. | ||
521 |
_aCBA _bMarketing Management |
||
546 | _aText in English | ||
650 | _aManagerial economics. | ||
700 | _aMcCann, Brian T. | ||
700 | _aWard, Michael R. | ||
700 | _aShor, Mike. | ||
942 |
_2ddc _cBK _h300-399 |