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999 _c36799
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003 OSt
005 20210708163754.0
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008 190226t20192019njua e 001 0 eng d
010 _a 2019935455
020 _a1119560233
_q(paperback)
020 _a9781119560234
_q(paperback)
035 _a(OCoLC)on1054835347
040 _aYDX
_beng
_cHNU
_erda
_dBDX
_dOCLCQ
_dGP5
_dOCLCO
_dBKL
_dOEL
_dOCLCF
_dOCLCO
_dCLE
_dINR
_dILC
_dDLC
042 _alccopycat
050 0 0 _aHF5415.1265
_b.D526 2019
082 0 4 _a658.872 D54 2019
_223
_3GC
100 1 _aDiamond, Stephanie,
_eauthor.
245 1 0 _aDigital marketing all-in-one /
_cby Stephanie Diamond.
246 1 4 _aDigital marketing all-in-one for dummies
264 1 _aHoboken, New Jersey, USA:
_bJohn Wiley & Sons,
_c©2019
300 _axxiv, 781 pages :
_billustrations ;
_c24 cm.
336 _atext
_btxt
_2rdacontent
337 _aunmediated
_bn
_2rdamedia
338 _avolume
_bnc
_2rdacarrier
490 1 _a--For dummies
500 _aIncludes index.
500 _a"9 books in one!"--Cover.
505 0 0 _gBook 1: Creating your digital marketing strategy -- Book 2: Uncovering the customer experience -- Book 3: Dipping into content creation -- Book 4: Reaching your millennial audience -- Book 5: Implementing channel promotions -- Book 6: Connecting with influencers -- Book 7: Facebook marketing -- Book 8: Deploying other social media -- Book 9: Analyzing data for success.
520 _aPractical all-in-one guide to improve your social media marketing skills.
520 _aKeeping up with the changes to social media marketing, improving ROI, and reaching millennials are challenges marketers face everyday. Diamond shares answers to questions you may have about crafting and executing your digital marketing plan. She provides solutions and strategies to help you succeed. -- adapted from back cover
521 _aCBA
_bMarketing Management
546 _aText in English
650 0 _aInternet marketing.
650 0 _aMarketing.
650 0 _aDigital media.
830 0 _a--For dummies.
906 _a7
_bcbc
_ccopycat
_d2
_encip
_f20
_gy-gencatlg
942 _2ddc
_cBK
_h600-699