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008			230927b2021 si ||||| |||| 00| 0 eng d
020			_a9789814922234 (pbk)
040			_beng _cHNU _erda
082			_223 _3GC _a338.4791950 C45 _b2021
100			_aChon, K. S., _eauthor. _qKye-Sung
245			_a Welcome to hospitality : _ban Asian perspective / _cK. S. Chon, Thomas A. Maier, authors.
264			_aSingapore : _bCengage Learning Asia Pte Ltd, _c2021.
300			_axix, 424 pages : _bcolour illustrations ; _c26 cm
500			_aIncludes index.
505			_aPart 1 The Spirit of Hospitality Part 2 Lodging Part 3 Foodservice Part 4 Specialized Segments of the Hospitality Industry Part 5 The Future
520			_aHospitality is one of the fastest growing industries in the world. Hotels, meeting and exhibition venues, travel and eco-tourism, food and beverage service, and other related segments all fall under the hospitality industry umbrella. Hospitality management provides a unique opportunity for a global career path with exposure to various places and destinations throughout the world. Asia has been significant growth in its hospitality industry over the past decade. Both domestic and international hospitality groups are rapidly expanding into the Asian hospitality market, focusing their efforts particularly in China, India, Indonesia, and Hongkong. A career in hospitality is exciting with its rich international character and the opportunity to experience different cultures and diverse ethnicities and cuisines. The first edition of Welcome to Hospitality: An Asian Perspective provides a broad overview of the Asian hospitality sector, including lodging, food and beverage services, global warming, meetings, events and exhibitions, escapist tourism, and the future of the hospitality and tourism industry. A special attention is also given to Asia's unique culture and economic changes which have influenced hospitality. Additionally, special attention has been given to new material surrounding robotics, artificial intelligence, innovation, digital transformation, and the advancement of technology. Leadership profiles of Asia's most successful hospitality leaders are provided along with "graduate glimpses" into successful career paths afforded to students in the broad and diverse sectors within hospitality.
521			_aCBA _bBachelor of Science in Hospitality Management
546			_aText in English
650			_aHospitality industry.
650			_aHospitality industry _zAsia.
700			_aMaier, Thomas A., _eauthor.
942			_2ddc _cBK _h300-399