000 | 01108nam a22002897a 4500 | ||
---|---|---|---|
999 |
_c125689 _d125689 |
||
003 | phtghnu | ||
005 | 20221026101300.0 | ||
007 | ta | ||
008 | 221026b2021 ph ||||| |||| 00| 0 eng d | ||
020 | _a978-621-04-2750-9 (pbk) | ||
040 |
_beng _cHNU _erda |
||
082 |
_223 _3Fil _a910.688 B14 _b2021 |
||
100 | _aBadilla, Maria Criselda G. | ||
245 |
_aTourism and hospitality marketing / _cMaria Criselda G. Gatchalian-Badilla, PhD. |
||
250 | _arevised edition | ||
264 |
_aManila, Philippines : _bRex Book Store, _c2021 |
||
300 |
_axii, 225 pages : _billustrations ; _c25 cm. |
||
490 | _aHRM-Tourism Series. | ||
500 | _aOutcomes-Based Education | ||
504 | _aIncludes bibliographical references and index. | ||
521 |
_aCBA _bBachelor of Science in Tourism Management |
||
546 | _aText in English | ||
650 |
_aTourism _xMarketing. |
||
650 |
_aHospitality industry _xMarketing. |
||
942 |
_2ddc _cBK _h900-999 |