000 03111nam a22003858i 4500
001 CR9780511975516
003 UkCbUP
005 20201015164416.0
006 m|||||o||d||||||||
007 cr||||||||||||
008 101011s2011||||enk o ||1 0|eng|d
020 _a9780511975516 (ebook)
020 _z9780521116558 (hardback)
020 _z9781107411692 (paperback)
040 _aUkCbUP
_beng
_erda
_cUkCbUP
050 0 0 _aHD30.28
_b.H4767 2011
082 0 0 _a658.4/092
_222
100 1 _aHeracleous, Loizos Th,
_eauthor.
245 1 0 _aCrafting strategy :
_bembodied metaphors in practice /
_cLoizos Heracleous and Claus D. Jacobs.
264 1 _aCambridge :
_bCambridge University Press,
_c2011.
300 _a1 online resource (xxii, 237 pages) :
_bdigital, PDF file(s).
336 _atext
_btxt
_2rdacontent
337 _acomputer
_bc
_2rdamedia
338 _aonline resource
_bcr
_2rdacarrier
500 _aTitle from publisher's bibliographic system (viewed on 05 Oct 2015).
505 0 0 _gList of figures; List of tables; Acknowledgements; Preface --
_tVignette A: BASF;
_tStrategizing out of the box --
_tVignette B: UNICEF;
_tMetaphor and embodied realism --
_tAnalyzing embodied metaphors as an interpretive, hermeneutic endeavour; Vignette C: Voltigo (Fribourg) --
_tCrafting strategy as a practice of embodied recursive enactment --
_tPlay, analogical reasoning and dialogue in the crafting of strategy; Vignette D: Hephata --
_tUnderstanding organizations through embodied metaphors --
_tSensemaking through embodied metaphors in organization development; Vignette E: Privatbank --
_tStrategy as a crafting practice; Vignette F: Worldvision New Zealand --
_tThe process of strategizing through crafting embodied metaphors --
_gGlossary; Index.
520 _aThe rationalist approach to strategizing emphasizes analytical and convergent thinking. Without denying the importance of this approach, this book argues that strategists must learn to complement it with a more creative approach to strategizing that emphasizes synthetic and divergent ways of thinking. The theoretical underpinnings of this approach include embodied realism, interpretivism, practice theory, theory of play, design thinking, as well as discursive approaches such as metaphorical analysis, narrative analysis, dialogical analysis and hermeneutics. The book includes in-depth discussions of these theories and shows how they can be put into practice by presenting detailed analyses of embodied metaphors built by groups of agents with step-by-step explanations of how this process can be implemented and facilitated. The link between theory and practice is further supported by the inclusion of several vignettes that describe how this approach has been successfully employed in a number of organizations, including BASF and UNICEF.
650 0 _aStrategic planning.
650 0 _aMetaphor
_xSocial aspects.
650 0 _aCreative thinking.
650 0 _aOrganizational behavior.
700 1 _aJacobs, Claus D.,
_eauthor.
776 0 8 _iPrint version:
_z9780521116558
856 4 0 _uhttps://doi.org/10.1017/CBO9780511975516
999 _c121284
_d121284