Managerial economics /
Luke M. Froeb, Brian T. McCann, Michael R. Ward, Mike Shor.
- Fifth edition, Philippine edition
- xvi, 332 pages : illustrations ; 23 cm
"This edition is licensed for sale only in the Philippines. Circulation of this edition outside of the Philippines is unauthorized and strictly prohibited."--Cover.
Includes bibliographical references and index.
Section I. Problem solving and decision making -- Section II. Pricing, costs, and profits -- Section III. Pricing for greater profit -- Section IV. Strategic decision making -- Section V. Uncertainty -- Section VI. Organizational design -- Section VII. Wrapping up.
College of Business and Accountancy Marketing Management