Cateora, Philip R.

International marketing / Philip R. Cateora, John L. Graham. - 13th ed. - xxxii, 702 p. : ill., maps ; 29 cm.

Includes index.

College of Business and Accountancy

0073080063 (alk. paper) 9780073080062

2005057682


Export marketing.
International business enterprises.

HF1416 / .C375 2007

658.84/C28