Cutlip, Scott M. Effective public relations. Cutlip, Scott M. - 7th ed. - iii, 560 pages; 26 cm. book Includes index. College of Business and Accountancy Text in English. ISBN: 981-3026-64-2 Subjects--Personal Names: Cutlip, Scott M. Subjects--Topical Terms: Public relations. Dewey Class. No.: 659.111 C97 1994