Baran, Stanley J. <br/><br/>
Introduction to mass communication :  media, literacy, and culture / 
Stanley J. Baran. 
 - 7th ed. 
 - xx, 449 p. :  col. ill. ;  28 cm. 
<br/><br/>Includes bibliographical references and index. 
<br/><br/> College of Arts and Sciences 
<br/><br/><label>ISBN: </label>9780071314527 (acidfree paper) 0077403894 (acidfree paper) 
<br/><br/><label>LCCN: </label>2010046629 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Mass media.<br/>Mass media and culture.<br/>Media literacy.
<br/><br/><label>LC Class. No.: </label>P90  / .B284 2012 
<br/><br/><label>Dewey Class. No.: </label>302.23/B23