Arenas. Chester Dave G.  <br/><br/>
Menu design and revenue management / 
Chester Dave G. Arenas. 
 - 80 pages :  illustrations ;  25 cm.  
<br/><br/>includes bibliographical references. 
<br/><br/>Chapter<br/>1 Introduction to Menu<br/>2 Menu Planning<br/>3 The Elements & Mechanics of Menu Design<br/>4 Menu Pricing<br/>5 Introduction to Revenue Management<br/>6 Market Segmentation and Targeting<br/>7 Revenue Management Key Performance Indicators 
<br/><br/> College of Business and Accountancy  Bachelor of Science in Hospitality Management  College of Business and Accountancy  Bachelor of Science in Tourism Management 
<br/><br/><br/>In English 
<br/><br/><label>ISBN: </label>9786218179905 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Menus--Design.<br/>Revenue--Management.
<br/><br/><label>Dewey Class. No.: </label>642 Ar33  / 2023