Davies, Natalia.  <br/><br/>
Strategic management / 
Natalia Davies. 
 - viii, 188 pages :   colored illustrations ;  27 cm. 
 - Textbook series. .
<br/><br/>Includes bibliographical references and index. 
<br/><br/>Chapter 1 Introduction to Strategic Management<br/>Chapter 1 Strategy Practices<br/>Chapter 1 Strategy : Levels and Approaches<br/>Chapter 1 Strategic Financial Management<br/>Chapter 1 Managing Organizational Performance<br/>Chapter 1 Strategic Human Resource Management<br/>Chapter 1 Corporate Governance and Social Responsibility<br/> 
<br/><br/> Strategic management if an important area of management. It involves the development and implementation of the goals and objectives of the management by considering the availability of resources and an assessment of the external and internal environments of the organization. Strategic management provides a guide to the operations of an enterprise. A focus on competition, cost and customers underlies the development of strategic management. Some of the conceptual frameworks in this field are SWOT analysis, experience curve, competitive advantage, corporate strategy and portpolio theory, etc. This textbook is a valuable compilation of topics, ranging from the basic to the most complex theories and principles of strategic management. It provides comprehensive insights into this field. Coherent flow of topics, student-friendly language and extensive use of examples make this book an invaluable source of knowledge. 
<br/><br/> College of Business and Accountancy  Bachelor of Science in Business Administration major in Financial Management 
<br/><br/><br/>Text in English 
<br/><br/><label>ISBN: </label>9781641720526 (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Strategic planning (Management).<br/>Business planning.<br/>Industrial management.
<br/><br/><label>Dewey Class. No.: </label>658.4012 D28  / 2019